2 spots open  ·  No lock-in first month
Social media for builders

Your builds deserve
to be seen.

You do the work. I handle the content, the marketing, the leads, and the strategy — so your business keeps growing while you stay on site.

100+
Posts created for
trade businesses
4+
Years in digital
marketing
GHL
GoHighLevel
specialist
The cost of inaction
2–4
Enquiries the average builder loses monthly from having no social presence — at $15k–$50k per job.
When you'll see results
6–8 wks
Typical time before builders start receiving enquiries directly from their social media.
Your time investment
2 min/day
Send photos from site, approve content. Everything else is handled for you.
The problem

Every week offline,
a competitor gets your job.

Homeowners search Instagram, Facebook, and Google before they pick up the phone. If you're not showing up, that call goes to whoever does.

01

No time to post

You're on site from 6am. Content is always last on the list and it never gets done.

02

Inconsistency kills reach

Posting once a month is worse than not posting. Algorithms reward consistency and punish silence.

03

Leads falling through

Enquiries come in by DM, text, email — and get forgotten. No pipeline, no follow-up.

04

Invisible on Google

Your Google Business Profile is outdated or empty. That's the first place locals search for a builder.

The average Australian builder loses 2–4 potential enquiries per month from an inactive social presence. At a job value of $15,000–$50,000, that's not a content problem — that's a revenue problem.

What I handle

Content. Marketing.
Leads. Everything.

Six areas of your online presence — fully managed. You don't add anything to your plate. You just keep building.

Social Media Content

Professional posts for Instagram and Facebook — built from your raw site photos, written in your voice.

  • 3x feed posts per week
  • Captions written for engagement
  • Hashtag strategy per post
  • Before & after formatting
  • Fully scheduled and posted

Daily Engagement

Active on your account every day so the algorithm keeps pushing your content out for free.

  • Reply to every comment, same day
  • Engage with local and trade accounts
  • DM management and lead replies
  • Story interactions and polls
  • 7 days a week visibility

Social Media SEO

Optimising your entire profile so people searching for builders in your suburb find you.

  • Keyword-rich bio setup
  • Alt text on every post
  • Geo-tagging per post and story
  • Location-based hashtag strategy
  • Profile link and CTA optimisation

Reels — Scripting & Editing

Full scripts so you know what to say — and if you don't have an editor, I edit the footage too.

  • Word-for-word Reel scripts
  • Hook, body, and CTA structure
  • Video editing (Growth + Full Organic)
  • Captions, audio, and transitions
  • Shoot guide for better footage

CRM — GoHighLevel

Your own CRM account so every enquiry is captured, tracked, and followed up automatically.

  • Your own GHL sub-account
  • Lead pipeline setup
  • Automated follow-up sequences
  • Contact database — all in one place
  • Managed monthly by me

Google Business Profile

Optimised so you show up in local search — and managed so it stays active and full of reviews.

  • Full profile SEO optimisation
  • Weekly GBP posts
  • Review response management
  • Automated review generation via GHL
  • Q&A section managed
How content works

You snap it on site.
I do the rest.

You don't need to know anything about content. If you've got a phone on site, you've got everything we need.

Your part — 2 minutes a day
1

Snap what's on site

Progress shots, finished details, messy demo — all of it works. Raw and real performs better than polished.

2

Drop it in our shared folder

Google Drive or WhatsApp — whichever is easier. Send it and your part is done.

3

One tap to approve

I'll send a preview before anything goes live. Approve in one message and forget about it.

Quick shoot tips

☀ Natural light

Near a window or outside. Instant improvement to any shot.

↕ Film vertical

9:16 fills the screen and performs better in the feed.

◱ Close-up details

Joinery, tiles, clean edges — detail shots get the most engagement.

⟳ Always grab a before

Take 2–3 photos before you start any job. Before and afters are gold.

▷ Short walkthroughs

30–60 sec pan through the finished space. I write the script.

◉ Keep it steady

Rest against something. Smooth footage always edits better.

Scripts, editing & copy

I script it, edit it,
and post it for you.

No videographer? No problem. For Growth and Full Organic clients I edit your raw footage into a proper Reel — captions, music, cuts, transitions. You just shoot and send.

Reel scriptingVideo editingProject walkthroughsTalking-to-cameraCaption writingStory sequencesVoiceover copyCTA copyHashtag strategyBio copywriting
Daily engagement

Posting is only half of it.

The algorithm rewards accounts that are active every day. Daily engagement means your content reaches more people without spending a cent on ads.

01

Reply to every comment

Every comment gets a genuine reply same day — signals activity and pushes your content further.

02

Engage with local accounts

Daily interaction with real estate agents, designers, and suppliers — your name in front of the right people.

03

DM and enquiry management

Every message gets a prompt reply. No lead goes cold sitting in the inbox.

04

Story interactions

Polls, questions, reactions — keeping stories active and driving profile visits from people who don't follow you yet.

CRM — GoHighLevel

A proper system
for your leads.

Most builders lose jobs not because they didn't get the enquiry — but because they forgot to follow up. A CRM fixes that permanently.

Every client gets their own GoHighLevel sub-account — a professional CRM that captures every lead, automates follow-ups, and keeps your whole pipeline visible. I set it up and manage it. You just close the jobs.

No spreadsheets. No missed enquiries. No chasing yourself to remember who to call back.

Lead pipeline setup

Every enquiry moves through stages — New, Contacted, Quoted, Won/Lost. Your whole pipeline at a glance.

Automated follow-up

If a lead goes quiet, an automatic text or email nudges them. No manual chasing needed.

Review request campaigns

After a job wraps, an automated message goes to your client asking for a Google review.

Contact database

Every past and current client in one place — searchable, tagged, full conversation history.

What builders say

Results that
speak for themselves.

Here's what builders say after getting their marketing sorted.

★★★★★

"We went from posting once every few months to a consistent presence. Within 6 weeks we had two new clients reach out saying they found us on Instagram."

JM
[Builder name]
Licensed Builder · NSW
★★★★★

"The GHL setup alone was worth it. I used to lose track of enquiries all the time. Now everything's in one place and I actually follow up on every lead."

PG
[Builder name]
Licensed Builder · QLD
★★★★★

"I just send photos from site and everything else is done. The content looks professional and sounds like me — not like it was written by a robot."

AS
[Builder name]
Licensed Builder · WA

Most Australian marketing agencies charge $2,000–$3,500/month for a fraction of this. Every package includes content creation, daily engagement, CRM management, and social SEO — fully managed, no lock-in on your first month.

Packages

Three packages.
No lock-in your first month.

Start where it makes sense. Every package is fully managed — you don't need to learn anything new.

Starter
$599
AUD per month
  • 3x feed posts per week (12/month)
  • Instagram + Facebook
  • Caption + hashtag writing
  • Profile SEO — bio, alt text, geo-tags
  • Daily engagement — comments and replies
  • 1x Reel script per month
  • Shoot guide for your team
  • GHL CRM sub-account setup
  • Monthly performance summary
Get started

For builders wanting a consistent presence without adding to their workload.

Most popular
Growth
$1,099
AUD per month
  • 3x feed posts + 5x stories per week
  • Instagram + Facebook
  • Full caption, hashtag + script writing
  • Profile SEO — bio, alt text, geo-tags
  • Daily engagement — every day
  • 2x Reels edited per month editing included
  • GHL CRM + pipeline + automations
  • Google Business Profile management
  • Automated review generation via GHL
  • Monthly performance summary
Get started

For builders actively growing enquiries — content, editing, leads, and GBP all handled.

1 spot remaining at this price

Full Organic
$1,599
AUD per month
  • Everything in Growth
  • 4x Reels edited per month editing included
  • Landing page built in GHL included
  • Full lead nurture sequences in GHL
  • Monthly email newsletter to past clients
  • Content repurposing — 1 video → 3 formats
  • Monthly competitor audit
  • Monthly 1:1 strategy call
  • Organic growth report + recommendations
Get started

For builders who want the full system — content, SEO, editing, lead nurture, and a landing page.

No lock-in — first month

Try it for a month. If it's not right, walk away. No contracts, no penalties.

Approve before anything goes live

Every post is sent for your approval first. You're always in control.

You own everything

All content, accounts, and access. If you ever leave, everything stays with you.

Add-ons

Extra services for
any package.

Add these on top of your monthly package at any time.

$350
one-time setup

Landing page or service page

A clean, professional page built in GoHighLevel — designed to capture leads directly into your CRM pipeline. Perfect if you don't have a website.

Available on Starter and Growth · Included in Full Organic

$60
per reel edited

Extra Reel editing

Need more Reels than your package includes? Add individual Reels at $60 each — scripted, edited, captioned, and ready to post.

Available on all packages

Common questions

Things builders
usually ask first.

Do I need to be good at taking photos or videos?+
Not at all. Most builders just send raw site footage from their phone — no editing, no staging. I take whatever you send and turn it into professional content.
How long before I start seeing results?+
Most builders see a noticeable increase in profile visits within 4–6 weeks. Enquiries from social media typically start coming through around the 6–10 week mark.
What if I don't have Instagram or Facebook set up yet?+
No problem — I'll set everything up as part of onboarding. Profile creation, bio, profile photo, highlight covers, the lot. You just need to hand over access.
What does "no lock-in on the first month" mean?+
You pay for your first month, I deliver the full service, and if it's not the right fit you can walk away with no penalties. After that it's a rolling monthly arrangement cancellable with 30 days notice.
I'm based in a regional area — does that matter?+
Not at all. Everything is handled remotely. Regional builders often see faster results because there's less competition in local search and hashtag space.
Do you work with builders outside NSW, QLD, WA and SA?+
Possibly — reach out and let me know where you're based. I take on clients case by case depending on availability and whether there's any conflict with existing clients in your area.
Let's talk

Ready to let your work
speak for itself?

Book a free 15-minute call — no pitch, no pressure.

Only 2 spots available — both could be gone this week.